Supercheap Auto, Australia’s leading retailer of automotive parts and accessories, has been confirmed as inaugural, multi-year naming rights partner of the Bathurst International event. This new partnership further extends Supercheap Auto’s relationship across the ARG portfolio which includes long-term naming rights of the TCR Australia Series. Jointly promoted by Australian Racing Group (ARG) and Bathurst Regional Council, the Supercheap Auto Bathurst International is the newest annual event to be held on the world-famous Mount Panorama Motor Racing Circuit. This year’s inaugural running will take place on November 26-28. The confirmation continues a rich history of the Australian-owned company sponsoring a major event at Mount Panorama, following its 16 years as the naming rights partner of the Bathurst 1000 (2005-2020). The event will be broadcast live on the free-to-air network of Channel Seven as well as being broadcast both live and on-demand via 7 Plus. The partnership announcement also coincides with tickets going on sale for the inaugural event. Camping will be available at both the bottom and top of Mount Panorama with the McPhillamy and Paddock campgrounds open. Children under 12 can attend the event for free.